WorkEmployer · 2021 — 2023
WeLoveNoCode
Shipping client MVPs and running client success for most of the company's revenue.
Product & client success
Challenge
A no-code agency building MVPs for many clients at once, each with its own stack, timeline and stakeholders.
My role
Product Manager, promoted within a year to Head of Client Success.
Decisions & approach
Turned client requirements into PRDs, user stories, flows and wireframes. Led developers, designers, marketing, sales and QA across concurrent builds on Bubble, Webflow, WordPress, Adalo and FlutterFlow, and managed about 70% of the company's ARR portfolio.
Outcomes
50+ MVPs shipped, about $2.1M ARR under management (~70% of the company portfolio), ~80% client retention and up to 78% client reactivation. Company ARR grew from $500K to $3M, and WeLoveNoCode was later acquired by Toptal.
In numbers
- ARR portfolio under managementARR
- $2.1M
- Approximate ARR portfolio under management at WeLoveNoCode.
- Client retention
- ~80%
- Approximate client retention across WeLoveNoCode engagements.
- Client reactivation
- Up to 78%
- Up to 78% reactivation of lapsed WeLoveNoCode clients.
- MVPs shipped
- 50+
- MVP websites and mobile apps shipped on Bubble, Webflow, WordPress, Adalo and FlutterFlow.